Amazon One Lets You Make Contactless Payments With Your Palm

Amazon has unveiled a new biometrics technology that allows users to brand contactless payments with the palm of their hand. Amazon 1, as the company calls its new innovative technology, uses your "unique palm signature" to verify your identity.

Starting today, customers entering the Amazon Go stores at 7th & Blanchard and Southward Lake Union at 300 Boren Ave. North in Seattle can apply Amazon I as an entry option. The signup procedure first requires yous to insert your credit card so hover your palm over the device. At present follow the prompts to associate that card with your unique palm signature. You lot can cull to annals just one palm or both.

In one case you've registered your palm with Amazon One, you can enter stores that use this service by but holding your palm above the scanning device for virtually a second or and then. Y'all don't demand an Amazon business relationship to use the service. Information technology just needs a credit card and your phone number. If you no longer want to use this service, you tin can delete your data from the company'southward online portal.

Amazon says the service uses proprietary computer vision algorithms to create your palm signature in real time. It'll capture "the virtually distinct identifiers on your palm" that may include a combination of the palm's surface details such equally lines, ridges, and vein patterns.

Amazon Ane may arrive at more than locations soon

Amazon has been working on this palm recognition service for the past several years. The retail behemothic applied patent for this technology with the United states Patent and Trademark Office (USPTO) back in June 2018. The patent was published in December 2019, showing a sign that the development is nearing a final product.

Debuting at the 2 Go stores, the company plans to add Amazon One to its other brick and mortar stores in the coming months. The service is somewhen targeted every bit an identity verification system for diverse other locations such every bit stadiums and office buildings.

"We believe Amazon One has broad applicability beyond our retail stores, then we also program to offer the service to third parties like retailers, stadiums, and role buildings and then that more than people can benefit from this ease and convenience in more places," said Dilip Kumar, vice president of Amazon's physical retail business, in a web log mail service on Tuesday.

The company projects Amazon One as a office of an existing entry point to make accessing such locations quicker and easier. Meanwhile, in retail locations, the service could go an alternate payment or loyalty card option. Since information technology is a contactless solution, it addresses the much-needed norms of social hygiene every bit well.

Additionally, palm recognition likewise has a privacy do good over other biometrics engineering such as face up recognition. You can't determine a person's identity past looking at the epitome of their palm. The organisation also requires the person to make an intentional gesture of belongings their hand over the scanning machine.

Amazon says it'due south in agile discussions with several potential customers, then we may soon see the employ of Amazon Ane beyond the visitor's own retail chain.